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Emanuel Laranjo

Emanuel Laranjo

CRM and Process Automation Specialist

@ Caetano Portugal

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Emanuel Laranjo Portrait
8+
Years Experience
About Me

Bridging Technology & Business

Professional specializing in CRM solution architecture, workflow automation, and API integration, currently working in the automotive industry in Portugal.

I design and implement CRM, automation and AI-powered solutions, integrating multiple platforms and tools to deliver scalable, end-to-end digital workflows.

Passionate about AI integration, process optimization, and building intelligent digital experiences that align technology with business goals.

Career Path

Professional Timeline

2023 – Present

CRM and Process Automation Specialist

Caetano Automotive Portugal, Porto

Leading CRM initiatives and process automation to streamline retail operations and enhance customer engagement.

2023

Marketing Automation Specialist

ALTA Digital, Lisbon

Developed and executed automated marketing campaigns, increasing lead conversion rates through data-driven strategies.

2018 – 2023

Business Consultant, CRM & Marketing Automation

MDS Group / PrimeIT, Porto

Consulted on CRM implementations and marketing automation workflows for enterprise clients across multiple industries.

2017 – 2018

Web Developer

Webow, Ponte de Lima

Built responsive websites and web applications, gaining strong foundations in full-stack development and UX principles.

Expertise

Skills & Technologies

CRM

Zoho, SuiteCRM, Sugar

Programming

C#, Python, PHP, SQL

Automation

Zapier, n8n, Power Auto

AI

n8n AI Agents, LLM

Analytics

Power BI, Zoho, SSRS

Databases

MySQL, Postgres, SQL Srv

Marketing Auto

Zoho Campaigns, Egoi

Data Flow

ETL, APIs, Webhooks

Soft Skills

🚀 Proactivity 🧩 Problem Solving 🔄 Adaptability 🎯 Hyperfocus
Portfolio

Featured Projects

CRM Integration

CRM Integration

Unified multiple data sources into a single CRM platform, improving data accuracy and sales team efficiency.

Zoho API
Email Automation

Email Automation

Designed automated email sequences that increased engagement rates and reduced manual workload.

Zoho Campaigns Internal Platforms
Data Analysis

Data Analysis

Built interactive dashboards and reporting pipelines that transformed raw data into actionable business insights.

Zoho Analytics SQL
CRM Customization

CRM Customization

Tailored CRM modules and workflows to match specific business processes, boosting user adoption.

Deluge PHP CRM Platforms
AI Assistants

AI Assistants

Developed AI-powered assistants to automate customer support and internal knowledge retrieval.

LLM Integration n8n AI Agents
Workflow Automation

Workflow Automation

Streamlined end-to-end business processes by connecting apps and automating repetitive tasks.

n8n Zapier
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