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Emanuel Laranjo

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Emanuel Laranjo

CRM and Process Automation Specialist | Caetano Retail

Professional Summary

CRM and technology solutions professional with extensive experience in process automation, API integration and CRM system customization, especially Zoho CRM. Skilled in creating functionalities, system maintenance and developing dynamic dashboards for performance monitoring with Power BI and Zoho Analytics. Proven experience optimizing operational processes and strategic CRM management, supporting decisions aligned with business goals. Technical skills include programming in C#, .NET, Python, PHP, Deluge, SQL, MySQL, and tools such as Zapier, Microsoft Power Automate, SuiteCRM and SugarCRM platforms. Worked across several sectors, renowned for technological innovation and continuous system improvement focused on results.

Professional Timeline


Caetano Retail

October 2023 - Present

Join the Business Development team optimizing automated processes, implementing technological innovations, collaborating in CRM strategy and developing dashboards for monitoring. My focus lies in improving and customizing Zoho CRM, automating integrations with Zapier and Microsoft Power Automate. Additionally, I develop and implement API integrations.


ALTA Digital

April 2023 - October 2023

Developed functionalities and fixed bugs in CRM, generated improvement processes and integrated systems via RESTful APIs in SuiteCRM and SugarCRM platforms.


MDS Group - 1.5 years period as Outsourcer via PrimeIT

October 2018 - March 2023

Developed functionalities in PHP, C# and JavaScript. Corrective and evolutionary system maintenance. Collaboration in CRM strategic definition and API integrations development to guarantee effective data flow. Also created reports and analytics to support decisions.


Webow

September 2017 - September 2018

Developed a CRM from scratch fully customized and collaborated on the backend of a Smartphones Marketplace project, in addition to creating institutional pages. Worked with PHP, Symfony, MySQL and JavaScript technologies to build robust and scalable solutions.

Technical and Soft Skills

  • CRM Administrator and Developer
    Advanced experience in customization, automation and API integration.
  • Programming
    Deluge, Python, PHP, C#, JavaScript,SQL
  • Automation and Integration
    Zapier, Microsoft Power Automate, REST and SOAP APIs
  • Artificial Intelligence
    AI assistants and integrations with Gen AI services
  • Marketing Automation
  • Data Flow Management
  • Analytical Tools
    Power BI, Zoho Analytics, SQL Server Reporting Services
  • Databases
    MariaDB, MySQL, SQL Server

Soft Skills

  • ๐Ÿš€ Proactivity
  • ๐Ÿงฉ Problem Solving
  • ๐Ÿ”„ Adaptability
  • ๐ŸŽฏ Hyperfocus

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